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Using automation in SMB marketing

Using automation in SMB marketing

One of the biggest innovations in business and technology is marketing automation. Previously reserved for well-funded enterprises, marketing automation is now accessible to small businesses, thanks to affordable cloud solutions. In fact, there are five explosively profitable benefits to automating some of your most mundane tasks.

Office 365 Hub launched for Win10 Insiders

Office 365 Hub launched for Win10 Insiders

Business owners who subscribe to Office 365 have the entire cloud at their fingerprints, from email service to cross-platform access of apps and an ease of use that attracts even the technophobe. Now, those owners who belong to the Insider program (Fast Ring) have another reason to smile.

Prioritizing data backups with analytics

Prioritizing data backups with analytics

The prevalence of digital data has become an integral part of life and business in modern times. Staggering amounts of data is generated every day and businesses have grown exponentially as they’ve found ways to monetize it. In fact, most experts agree that by the year 2020, there will be 1.7 terabytes of data generated per person on the planet.

Office 365 reveals new security features

Office 365 reveals new security features

Office 365 has given business owners access to online organizational programs and collaboration tools for years. In an effort to become more user-friendly, Microsoft recently added new features to Office 365, including two security upgrades and the addition of productivity tracking.

Google makes mobile search a priority

Google makes mobile search a priority

More people use Google than they use any other search tool available. Because of this, Google constantly strives to improve functionality and its users’ search experience. So to that end, Google recently decided to make mobile search its top priority.

Grow sales with these social media options

Grow sales with these social media options

Every company wants to get more business out of social media. But to most small- and medium-sized businesses, a social media strategy is limited to the most popular platforms. There are at least a dozen more options however, and we want to take some time to cover the best sites that you’re probably not using, here.

BI Technology: Budgeting for the New Year

BI Technology: Budgeting for the New Year

The use of Business Intelligence technology in making business decisions is a relatively new small business trend. BI software pulls information from a company’s raw data across the board so that enterprise owners and executives can make decisions for the future of the company.

Outlook update enhances user experience

Outlook update enhances user experience

As far as communication goes, there are numerous factors to consider, especially when that communication is done online rather than in person. Since its inception, Microsoft Outlook has always been an excellent communication tool. And now, with its recent update, it can do an even better job at helping people communicate with one another quickly and easily.

How web monitoring increases productivity

How web monitoring increases productivity

The internet is undoubtedly one of the most powerful tools for improving business productivity. But it’s also a magnet for procrastination. With unfettered access to the internet, it’s easy to stray away from your important work responsibilities.

What makes Google Pixel so special?

What makes Google Pixel so special?

This year, Google announced its grand entry into a market largely dominated by major companies like Samsung and Apple with the production of its first smartphone — the Google Pixel. Although it sports a design similar to the iPhone, Google is planning to offer distinct features that will enhance the user experience.